Welcome to Ben E. Keith Amarillo


Ben E. Keith Amarillo was formerly known as Panhandle Fruit Company, which was founded by Gus Roberts in 1937. The company sold to Ben E. Keith Foods in 1968 and the name was officially changed to Ben E. Keith - Amarillo in 1984. Alvie Butler took over as General Manager in 1979 and the current GM, Jeff Yarber, assumed the position of General Manager in 1999 when Alvie passed away. The Amarillo Branch (Panhandle Fruit Co.) moved from its first location at 711 S. Grant to its location at 2100 Spruce St. in June of 1971. The new building totaled 40,000 square feet. The Amarillo Branch completed its next expansion in 1994 taking the location to the size of about 61,000 square feet. Then on December 15, 2006, the Amarillo Branch moved into their new state-of-the-art facility totaling 307,704 square feet and is expandable to just less than one million square feet.

Click here for a complete list of all Ben E. Keith Sales Offices
Directions to the Amarillo Division

Did you know... ?

The future of Ben E. Keith is a bright and wide as the west Texas sky, and our employees, our customers, and our vendor partners can count on us “Leading the Way”.

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Bud Andersen is in Keith's Kitchen

Enjoy recipes provided by Bud, Andersen, Amarillo’s Back of the House Specialist & Produce Specialist.

See Bud’s weekly show on Today in Amarillo every Thursday.

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